The University of Texas McCombs School of Business is consistently ranked as one of the top business schools in the country. Keeping this high caliber image consistent with their student recruitment literature is ongoing. In addition, after a comprehensive University rebranding effort, the recruitment materials needed to reflect the new standards look and feel.
2007 was the third year I was responsible for designing the 60-page overview brochure as well as five additional 16-page program specific brochures. Included in the series were both the Executive Eduction MBA and Evening MBA programs available in Austin, as well as the off-campus programs in Houston, Dallas/Fort Worth and Mexico City.